Let's be honest. Nobody remembers the tenth pull-up banner they walked past at a conference. And nobody's ever gone home raving about the branded pen they picked up from an exhibition stand. (Okay, maybe just me.)
We think event sponsorship can do better. A lot better. At Ubiq X LIVE, the world's first commerical-education hybrid event, we're throwing out the traditional conference playbook. All with the aim of giving businesses a different way to reach, engage and build relationships with independent school decision-makers.
We're talking interactive experiences, commercial thinking, unforgettable parties and a room full of people who actually want to discover something new.
Because the best sponsorships don't just put your brand in front of an audience. They give that audience a reason to engage with it. And in 2027, we're taking that approach to both sides of the Atlantic.
In this blog:
- Get in front of the people who matter.
- Give delegates a reason to engage with your brand.
- Position your business alongside commercial innovators.
- Ditch boring networking for something a little more groovy.
- Put your brand behind the next big thing in education.
- Create a sponsorship experience that supports your objectives.
- We're building something bigger. And you can be part of it.
For those who've been living under a rock… 🪨
Ubiq X LIVE is anything but your average education conference. Bringing together ambitious independent school marketers, admissions professionals and commercial innovators, it's two days of big ideas, fresh perspectives, unexpected experiences and networking that doesn't feel like networking.
After a sold-out 2026, we're back for 2027. And this time, we're going transatlantic. New around here? Get to know Ubiq X LIVE →
1. Get in front of the people who matter.
One of the biggest considerations when sponsoring a conference is the audience. Who will you meet, and are they the people your business needs to reach?
At Ubiq X LIVE 2026 in London, we welcomed delegates from 167 schools, with 63% of attendees holding senior decision-making roles.
The audience included Heads of Marketing, Directors of Admissions, CEOs, School Directors and senior communications professionals. You can see a sample delegate list here.
For businesses providing services to independent schools, this represents an opportunity to connect directly with the people responsible for shaping school strategy, selecting suppliers and influencing purchasing decisions.
Rather than spending months trying to reach these individuals separately, sponsorship brings you into the same space for focused conversations over two days, and one hell of a party.
THE SPONSOR EXPERIENCE / 2026
DON'T JUST TAKE OUR WORD FOR IT.
See what happens when brands become part of the experience. From standout activations to unforgettable moments, this is sponsorship the Ubiq X LIVE way.
Ranked Ubiq X LIVE as extremely valuable.
Of 2026 delegates rated Ubiq X LIVE as better or significantly better than other events in the sector.
Average likelihood to recommend Ubiq X LIVE to a friend.
Said Ubiq X LIVE feels fresh in comparison to other sector marketing & admissions events.
Said Ubiq X LIVE inspired them to think differently about school marketing/admissions.
Said Ubiq X LIVE made them feel more confident in applying commercial marketing ideas.
2. Give delegates a reason to engage.
We've all been there. Walking through an exhibition hall, politely avoiding eye contact with someone standing behind a table of brochures.
We're doing things differently. Introducing the Ubiq X LIVE Fairground: our answer to the traditional exhibition hall.
Forget rows of identical stands. Our Fairground is designed around interactive, branded experiences that give delegates a reason to stop, get involved and start a conversation.
Think basketball challenges, claw machines, silent discos, ball pits, prize wheels and interactive games.
And here's the thing: our delegates aren't coming to Ubiq X LIVE for business as usual. They're ambitious, curious school professionals who are open to new ideas, fresh perspectives and getting involved. That's exactly what makes the Fairground work.
Instead of waiting for someone to approach your stand, you're giving them something to participate in. A little friendly competition, a memorable experience or a shared laugh can be a much better conversation starter than another sales pitch.
YOUR STAND. SORTED.
YOU CHOOSE.
Pick your branded game and get creative.
YOU DESIGN.
We provide the specs. You supply the artwork.
WE BUILD.
We build your fully branded stand, ready for your arrival.
The best bit? We do the heavy lifting.
You don't need to spend weeks organising exhibition stand suppliers, arranging equipment or worrying about the setup. Your fully branded stand is designed and built for you. All you need to do is provide the artwork.
Our team provides the specifications, brings your branded space to life and has everything ready for your arrival.
That means less time worrying about logistics and more time focusing on what matters: meeting prospective customers and making the most of your time at Ubiq X LIVE.
You bring your brand. We'll build the experience.
Got an idea that doesn't fit the mould? Good. Those are our favourites. We're always looking for innovative ways to bring brands into the Ubiq X LIVE experience, and we'd love to hear what you have in mind.
"The connections made with fellow marketers—both in schools and in the commercial sector—will help me continue to innovate and push the envelope in the future."
- Jacqueline Keller, Director of Marketing & Communications at Avon Old Farms
3. Position your business alongside commercial innovators.
What can independent schools learn from the world's biggest brands? Quite a lot, actually. Ubiq X LIVE was built on the belief that education shouldn't only look to the echochamber for inspiration.
We bring together school professionals and people with experience across leading commercial organisations to challenge established thinking around marketing, admissions, technology, brand and customer experience.
It's a different kind of conversation from your average education conference. And it's one your business can be part of.
Depending on your partnership tier, opportunities can include workshops, roundtable discussions, radio adverts and blogs for sharing your team's expertise.
It's an opportunity to contribute something valuable to the conversation, build credibility and position your organisation as something worth considering.
4. Ditch boring networking for something a little more groovy.
If your idea of networking involves awkward small talk over lukewarm coffee, we've got good news. That's not really our style.
At Ubiq X LIVE, we believe some of the most valuable conversations happen when people are enjoying themselves. That's why we put just as much thought into the experience surrounding the conference as we do the sessions on stage.
While the Fairground gives delegates and sponsors opportunities to interact throughout the day, shared activities and informal spaces make it easier to strike up conversations.
And then there's Ubiq X After Dark.
We've developed a bit of a reputation for our parties, and we're not planning on letting that slip. Our off-site evening celebration brings sponsors, delegates and speakers together to continue the conversations, make new introductions and enjoy a night that's very much in keeping with the Ubiq X LIVE spirit.
THE AFTER HOURS EXPERIENCE / 2026
WE HAVE A BIT OF A REPUTATION.
Our parties have become a bit legendary. And trust us, we're not about to break that tradition. Great conversations, unexpected moments and unforgettable nights. This is Ubiq X LIVE after dark.
5. Put your brand behind the next big thing in education.
Great ideas deserve recognition. And we're giving the people behind them their moment in the spotlight.
Introducing the Ubiq X Awards, celebrating the schools, teams and individuals pushing boundaries and doing things differently across the education sector.
From outstanding content strategies and creative use of video to breakthrough innovation and rising talent, the awards will recognise the work that's helping move the industry forward. For selected partners, there's an opportunity to do more than applaud from the audience.
Businesses can get involved in sponsoring award categories, contributing to judging and putting their brand behind the achievements being celebrated. It's an opportunity to align your business with creativity, innovation and excellence, while supporting the school professionals doing exceptional work.
6. Create a sponsorship experience that supports your objectives.
Not every business sponsors an event for the same reason. Maybe you're looking to raise awareness in the independent school sector. Perhaps you've got a new product to launch, a particular audience to reach or relationships you want to strengthen.
Whatever your goal, we don't believe sponsorship should be a one-size-fits-all exercise.
For Ubiq X LIVE London, we've developed four partnership tiers: Visionary, Trailblazer, Catalyst and Pioneer, each offering different levels of brand visibility, delegate engagement and involvement in the event.
There are also opportunities to sponsor individual experiences, from the Ubiq X Awards to candy floss carts, puppy therapy and even Ubiq X After Dark.
And if you have an idea that isn't already on our list? Even better. We're open to exploring creative partnership opportunities that support your business objectives while making the event experience even better for our delegates.
Our Marketing & Events team can work with you to help plan your presence, so you're not left figuring it all out on your own. Your objectives. Your brand. A very different kind of sponsorship experience.
BE SEEN. OR BE REMEMBERED?
Drag the slider to see how we're doing sponsorship differently.
GAMES. IDEAS. EXPERIENCES.
Interactive activations that give delegates a reason to engage.
LOGOS. LEAFLETS. TABLES.
Waiting for someone to stop by and pick up a brochure.
7. We're building something bigger. And you can be part of it.
Ubiq X LIVE has never been about hosting another education conference. It's about challenging how the industry thinks, bringing fresh commercial perspectives into education and creating a community of people who want to do things differently.
Following our sold-out 2026 event in London, we're taking the next step. In 2027, Ubiq X LIVE returns to Tobacco Dock and makes its way to Miami, bringing our approach to an even wider international audience.
For sponsors, that means opportunities to connect with ambitious independent school professionals on both sides of the Atlantic. But more importantly, it means becoming part of an event that's actively trying to change what an education conference can look like.
We're not looking for brands that just want their logo on a wall. We're looking for partners who want to help us build something worth talking about.
Ready to get involved?Whether you're looking to reach new customers, share your expertise or create a branded experience that gets people talking, we'd love to hear what you have in mind. Explore our 2027 events and find out how your business can become part of Ubiq X LIVE. London or Miami. Where will we see you? |
Frequently Asked
Questions
| Who attends Ubiq X LIVE? |
|---|
| Ubiq X LIVE brings together senior marketing, admissions, communications and leadership professionals from independent schools, alongside speakers and commercial partners from across the education sector and beyond. In 2026, delegates represented 167 schools, with 63% of attendees holding senior decision-making roles. |
| What makes sponsoring Ubiq X LIVE different from a traditional conference? |
| We don't believe sponsorship should mean putting up a pull-up banner and waiting for people to stop by. Ubiq X LIVE is designed around interaction. From branded games and experiences in the Fairground to workshops, content, awards and social events, our partnerships are built to give delegates genuine reasons to engage with your brand. |
| What is the Ubiq X LIVE Fairground? |
| The Fairground is our alternative to the traditional exhibition hall. Instead of rows of identical stands, sponsors can create interactive branded experiences using games, challenges and activations designed to start conversations naturally. |
| What sponsorship opportunities are available? |
|
Opportunities range from full event partnership packages to sponsorship of individual experiences. Depending on the event and partnership level, this could include Fairground activations, workshops, roundtables, content opportunities, award categories, Ubiq X After Dark and other branded moments throughout the event. |
| How do I become a Ubiq X LIVE sponsor? |
|
Get in touch with Rebecca Bainbridge, Head of Partnerships at Ubiq, or submit a sponsorship enquiry through our website. Tell us a little about your business, your objectives and what you'd like to achieve, and we'll explore the opportunities that could be the best fit. |