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Mastering the Art of Conversion Rate Optimisation: Strategies That Drive Results

Pitfalls of the Multi-Year Auto Renewal: Be Proactive, Not Sorry

Is UBIQ the Moneyball of School Websites?

Chatbots: The New Game-Changer for School Marketers?

Why Experiment? Because Small Changes Can Equal Big Results

Oat Milk or Soya? The Psychology of Bias

Personalisation – To Do or Not to Do?

Eight Ways to Bolster Your School's Online Giving

COOKIES! The value of first-party data for school marketers

Choosing the Perfect Website Partner

The Space Between Your Website and the Conversion. *It's Personal.

A first (or thirst?) taste of AMCIS

Every School Has An Experiential Marketing Event, They Just Don’t Know It

Why Your CMS Is Not Fit For Purpose

Schools Need Insight Not More Data and Information

How to Successfully Choose a School Website Provider

Personalisation - Is It Time For Schools To Get Personal With Their Marketing

The Power of Behaviour Change Marketing

OUR TRAILERS.

PLATFORM:

THE AMAIS^TM DXE.

The AMAIS™ digital experience ecosystem (DXE) changes how digital content is structured, organised, managed and presented.

Create and optimise digital experiences across every touchpoint and over any channel - so that your school can realise its digital potential.

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Assets

Structure, organise, manage and share digital assets.

AI cropping Image presets API Image optimisation Asset tagging Media management Asset tracking Version control Asset share/clone

Content

Create exceptional digital experiences across every touchpoint and over every channel.

Workflows Layouts Drag & Drop Branching Headless API Dynamic Forms Blog/Posts Social Mash Video Streaming

Experience

Optimise and personalise your digital experiences with the help of AI and ML.

A/B testing Personalisation Data User Journey Mapping Behaviour Analytics AI/ML recommendations AI Chatbot Touchpoint attribution

SERVICES:

DESIGN BY DATA^TM

We take every school on a data-driven journey of digital discovery - in the creation of their new website and wider online presence.

Through combining human centred-design, data science and creativity, we have developed a highly coveted methodology. Design by Data™ leads the way in creating immersive, engaging and effective digital experienecs that look beautiful, perform optimally and achieve better outcomes.

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THE VIRTUAL MARKETER

The VM’s sole purpose is to help schools enhance, promote and amplify their online presence, but not as an extension of a school website design company.

We believe that this is most effectively delivered via a stand-alone digital marketing agency, dedicated to the craft of helping schools get more from their digital campaigns.

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