How does the school website ROI calculator work?

Enter four numbers: your annual tuition, how many years a student typically stays, your website inquiries per year and the share of inquiries that enroll today. The calculator shows how many extra students a Ubiq website could bring in each year and the extra tuition revenue over five years. Results update instantly. No form required.

What assumptions are behind the results?

The model assumes a Ubiq website brings in 20% more website inquiries and lifts your inquiry-to-enrollment rate by 15%. Each year's extra students are counted for their full time at your school, so the five-year total adds up every cohort still enrolled. Click "How we calculate this" under your results to see the math with your own numbers.

How do I calculate my inquiry-to-enrollment conversion rate?

Divide the number of students who enrolled from website inquiries by your total website inquiries, then multiply by 100. If 300 families inquired through your site and 45 enrolled, your conversion rate is 15%. Count form fills, tour bookings and calls that came from your website.

How much is one enrolled student worth to my school?

More than one year of tuition. Multiply your annual tuition by the average number of years a student stays. At $45,000 a year for four years, one extra student is worth $180,000. That's why a small lift in conversion can pay for a new website many times over.

Does the calculator work for schools outside the US?

Yes. Switch between US dollars, British pounds, euros and UAE dirhams. The tuition range adjusts to match, so the starting figures make sense for your market.

Do you save the numbers I enter?

No. Your figures stay in your browser while you use the calculator. We only receive your details and results if you choose to request your ROI report.

What should I do with my results?

Get your full ROI report. It's a shareable summary of your numbers, built for your head of school, business office or board. Ready to see what's behind the figures? Book a demo and we'll walk through how a Ubiq website would perform for your school.

The Smartest School Websites

Website ROI Calculator

Your website is your busiest admissions officer. It works nights, weekends and every time zone. But most schools have no idea what it’s actually worth. Put a number on it. Enter your tuition fees and inquiry figures to see how much extra revenue a smarter website could bring in over five years.

Book a demo

School Website ROI Calculator FAQs

How does the school website ROI calculator work?
Enter four numbers: your annual tuition, how many years a student typically stays, your website inquiries per year and the share of inquiries that enroll today. The calculator shows how many extra students a Ubiq website could bring in each year and the extra tuition revenue over five years. Results update instantly. No form required.
What assumptions are behind the results?
The model assumes a Ubiq website brings in 20% more website inquiries and lifts your inquiry-to-enrollment rate by 15%. Each year’s extra students are counted for their full time at your school, so the five-year total adds up every cohort still enrolled. Click “How we calculate this” under your results to see the math with your own numbers.
How do I calculate my inquiry-to-enrollment conversion rate?
Divide the number of students who enrolled from website inquiries by your total website inquiries, then multiply by 100. If 300 families inquired through your site and 45 enrolled, your conversion rate is 15%. Count form fills, tour bookings and calls that came from your website.
How much is one enrolled student worth to my school?
More than one year of tuition. Multiply your annual tuition by the average number of years a student stays. At $45,000 a year for four years, one extra student is worth $180,000. That’s why a small lift in conversion can pay for a new website many times over.
Does the calculator work for schools outside the US?
Yes. Switch between US dollars, British pounds, euros and UAE dirhams. The tuition range adjusts to match, so the starting figures make sense for your market.
Do you save the numbers I enter?
No. Your figures stay in your browser while you use the calculator. We only receive your details and results if you choose to request your ROI report.
What should I do with my results?
Get your full ROI report. It’s a shareable summary of your numbers, built for your head of school, business office or board. Ready to see what’s behind the figures? Book a demo and we’ll walk through how a Ubiq website would perform for your school. Book a demo

School Website ROI Calculator | Ubiq